All said, under the Internet outlet, pigs can fly up, when the Internet to the home appliance industry, the Internet TV came into being. Especially in recent years, the performance of Internet TV in the market is becoming more and more beautiful. According to Ovid yunwang (AVC) industry chain data show that in 2016 1-6 months, the traditional TV brand market share of 75%, down 3.8%, Internet TV brand share of 16%, an increase of 7.9%. Internet TV development prospects. But in the complex background of triple play, the Internet TV industry is cluttered, illegal phenomenon occurs.

Internet TV industry competition is more than chaos

In August 2nd, there is news that Guangzhou television and cable television network in Hunan province satellite (Group) limited liability company, the Limited by Share Ltd issued a joint statement saying Hunan cable access to the CCTV 3568 whole channels (high, SD) program in Hunan Province exclusive copyright. So far on 3. 5. 6. 8 copyright in each country have attribution, the copyright dispute also gradually ended.

3568 copyright is led to the market competition and long-standing confusion. During the dispute larger is the May 10th Shandong radio and television network Co. Ltd. (Shandong cable) filed a lawsuit to Ji'nan City Intermediate People's court, Shandong Unicom, Shandong radio new media limited liability company to court, said the Shandong Unicom interactive network TV service and Shandong broadcasting cooperation new media company to carry out, without any legal authorization in case of illegal interception the broadcast signal of Shandong broadcast television network limited, unauthorized broadcast CCTV channel encryption 3/5/6/8 program, alleged unfair competition. Requires its apology to eliminate the impact, and the claims of economic losses of 50 million yuan.

In fact, the Shandong radio and television network Co., Ltd. and Shandong Unicom on the IPTV broadcast CCTV 3/5/6/8 program is an unfair competition, but we know the tip of the iceberg". In the background of the triple play, because of the lack of conflicting interests and related laws and regulations, chaos disorderly competition exists in the provinces.

SARFT frequently force Internet TV regulation

July 29th, the State Press and Publication Administration of radio and television below to the 7 Internet TV integrated broadcast control licenses to apply for TV stations. In regard to the rectification work on the Internet TV, put forward a clear requirement, so that the major licensing agencies to rectify the existing problems. Non-compliance phenomenon must be completed before October 20th, a monthly report, after the examination, the problem is seriously revoked.

The Internet TV rectification work notice early warning. During the European Cup, Internet TV once again highlights the contradictions, there are rumors of local radio and television sued the provider of Internet TV license to disturb the order ", and the central inspection group of the new media work is also inadequate feedback. The face of these problems, in June the State Press and Publication Administration of network audio-visual program management department issued a business license to the "State Administration of press and publication of notice of the development of our network" Internet TV business self, is strictly prohibited OTT licenses and telecommunications enterprises in the start-up of IPTV business and provide channel.

From April to now issued 6 orders in recent years, understand the relevant departments of several regulatory actions, you can see the entire Internet TV screen will be in strict control of state for a long time. The face of the Internet TV market chaos repeated broadcasting industry has been in action.

In the background of the triple play, facing the complexity of the status quo of the development of Internet TV, to strengthen the supervision to realize controllable and copyright protection, clean up illegal non-compliance with software industry business model is conducive to the way of viewing the rapid formation of the industrial chain for the legal compliance of the enterprises the advantages outweigh the disadvantages. In the past period of time required to rectify the next TV out of compliance, the recent restructuring of the southern media business, we can see that the Internet TV market is a step by step into the orderly operation of the ranks of the ranks